With Euro 2024 well underway, the excitement surrounding this major sporting event has been building for several months. The anticipation of a fantastic festival of football is truly electrifying.
The Kindred Sportsbook Platform (KSP) has made significant progress, launching into a live test market for further development. With the project on track, Ben Colley leading the initiative from a business and product perspective, shared his insights with EGR on the anticipated rollout across some of Kindred’s (now FDJ UNITED) key markets by the end of this year and into 2025.
FDJ United’s Unibet brand has reached a major milestone in its support of British horse racing, sponsoring its 3,000th race in the UK, underlining its long-standing commitment to the sport, its people and its future.
ParionsSport en Ligne, the online sports betting brand of FDJ UNITED, and Olympique de Marseille, the iconic French football club, have announced the renewal of their partnership until 2028. First launched in 2018, this collaboration is now one of the club’s longest-running agreements, reflecting a shared commitment to strengthening ties with the Marseille community.
