News
A regulated Finnish gaming and betting market that supports society
The legislative reform project offers Finland the opportunity to transition to a licensed online gaming and betting market, which promotes safer gaming and betting, protects consumers, and supports local communities.
FDJ UNITED sets out its ambitions for Finland ahead of market opening
As Finland prepares to transition to a licensed gaming and betting market in July 2027, FDJ UNITED has set out its ambition to become a leading, long-term participant in the market – combining scale, responsibility and meaningful local engagement.
[Edito] Safe Play: prevent, detect, support — our commitment to better gaming control
Stéphane Pallez
Chairwoman and Chief Executive Officer
Sustainable Gambling Conference — Reflections, and a Shared Path Forward
At the Sustainable Gambling Conference 2025 in Brussels, FDJ UNITED brought together sector leaders, operators, and experts to explore the evolving landscape of regulated gambling, player protection, and the broader challenge of sustainability in an increasingly digital and competitive environment.
Sustainable Gambling Conference — The Rise of the Black Market: Insights Into Player Behaviour and Regulatory Risk
At the Sustainable Gambling Conference 2025, Mark Johnson, Senior Principal at Frontier Economics, presented an in-depth analysis of the scale, characteristics, and risks of black market gambling in Great Britain. His session examined who uses unregulated operators, how they access them, and what current data reveals about behaviour in a changing regulatory landscape.
Cyberpsychology and Responsible Innovation: Prof. Dr Mary Aiken on Sustainable Gambling in a Changing World
At the Sustainable Gambling Conference 2025, Prof. Dr Mary Aiken — a leading Cyber Security keynote speaker and Chair of the Department of Cyberpsychology at Capitol Technology University — delivered a powerful examination of how digital environments influence human behaviour and what this means for the gambling sector.
Unlocking potential through neurodiversity
On the International Day of Persons with Disabilities, FDJ UNITED is highlighting three committed employees — Esther, Petra, and Kishore — who embody the Group’s Collective Spirit value: working together, understanding each other, and innovating.
Sustainable Gambling Conference — Strengthening the Licensed Market: Shared Insights on Tackling the Black Market
At the Sustainable Gambling Conference 2025, industry leaders and regulators examined why the unlicensed gambling market continues to grow across Europe and what is required to keep players within the licensed ecosystem. Their combined reflections highlighted both the scale of the challenge and the opportunities for coordinated action.
Sustainable Gambling Conference — Keynote Black Market: customer reflections
The line between legal and illegal gambling has never been thinner. As unlicensed operators increasingly adopt the appearance and tactics of regulated brands, players are left navigating a landscape where the difference between safe and risky play is harder to discern than ever before.