07 May 2025
The 2024 edition of the Annual Integrated Report invites you to discover how FDJ UNITED is reinventing itself to become a European Gaming Champion, while staying true to its commitments and mission. Designed with an educational and transparent approach, it will help you better understand the key success factors of FDJ UNITED in a rapidly changing environment.
We are now one of the leading gaming and betting operators in Europe, with a more diversified profile and a greater international focus.
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La Française des Jeux’s listing on the stock exchange in November 2019 was the starting point for a new stage in its transformation, with a particular focus on international expansion, leading to the acquisition of Kindred, which was finalised in October 2024. We take a look at the journey so far of a champion that is constantly moving forward.
October 2024 marked the beginning of a new chapter in FDJ UNITED’s history with the acquisition of Kindred, a leading online gaming and betting operator in Europe. This deal, worth nearly €2.5 billion, was a huge milestone in FDJ UNITED’s international expansion and digitalisation strategy. It has allowed the Group to become a European gaming and betting champion, with a presence in around 15 locally regulated countries.
26%of FDJ UNITED’s revenue comes from international business, up from 4% before the Kindred acquisition |
Why FDJ UNITED is and always will be a deeply committed Group
Three letters are being used more and more by the financial community: ESG, which stands for the Environmental, Social and Governance criteria used to analyse and assess corporate social responsibility (CSR). Let’s take a closer look at key ESG issues for the Group.
The Paris 2024 Olympic and Paralympic Games fired the imagination of people all over the world. As an official partner of the Games, the Group wanted to make them as inclusive and sustainable as possible across the whole of France. We take you back to the heart of the Games.
A corporate foundation’s role is not (just) to provide funding
News
At the Sustainable Gambling Conference 2025 in Brussels, FDJ UNITED brought together sector leaders, operators, and experts to explore the evolving landscape of regulated gambling, player protection, and the broader challenge of sustainability in an increasingly digital and competitive environment.
At the Sustainable Gambling Conference 2025, Mark Johnson, Senior Principal at Frontier Economics, presented an in-depth analysis of the scale, characteristics, and risks of black market gambling in Great Britain. His session examined who uses unregulated operators, how they access them, and what current data reveals about behaviour in a changing regulatory landscape.
At the Sustainable Gambling Conference 2025, Prof. Dr Mary Aiken — a leading Cyber Security keynote speaker and Chair of the Department of Cyberpsychology at Capitol Technology University — delivered a powerful examination of how digital environments influence human behaviour and what this means for the gambling sector.
