A long-standing supporter of French sports for nearly forty years, FDJ UNITED reaffirms its dedication to cycling during both the Tour de France and the Tour de France Femmes avec Zwift. An Official Supplier of the Tour since 2017 and a major partner of the women’s race since its inception in 2022, the Group will once again be present this year along the routes of both competitions, actively contributing to the success of this major sporting and cultural event.
As the Tour de France Femmes avec Zwift kicks off on July 26, FDJ UNITED is fully mobilized alongside its men’s team, Groupama–FDJ, for the launch of the Grande Boucle starting July 5.
Stay tuned!
This article will be updated throughout the Tour with highlights and the most stunning images from the 2025 edition. You can also follow the FDJ UNITED Instagram account to fully experience the intensity of the Tour this summer!
From July 5 to 27, the Tour de France will not only showcase the incredible feats of the cyclists—it will also celebrate the richness of the French ecosystems along the route through the Tour de France for Biodiversity.
This initiative, led in partnership with the French National Museum of Natural History and exclusively sponsored by FDJ UNITED, aims to raise public awareness of the beauty and diversity of France’s natural heritage.
At each stage of the Tour, a new video will be shared on the dedicated page and in the YouTube playlist of the 2025 Tour de France for Biodiversity, as well as broadcast live during the race on France Télévisions. A daily opportunity to admire the natural wonders lining the path of the Grande Boucle.
Stage 2, from Lauwin-Planque to Boulogne-sur-Mer, highlights the Parc naturel régional des Caps et Marais d’Opale—a fascinating region where marshlands, coastal cliffs, and geological curiosities like the Boulonnais “buttonhole” meet.
For the past 9 years, FDJ UNITED has been riding alongside the Tour de France.
This journey is about more than just sport:
- Riders united by a shared passion
- Thousands of fans and local retailers engaged across France
- A Recyclisme workshop promoting sustainable mobility on 18 stages
See you on the road from July 5 to 27 to experience the 2025 edition together.
For the first time, the Groupama–FDJ team will proudly wear the new FDJ UNITED logo, representing the Group’s refreshed brand identity. The team will not only enjoy the support of their many fans, but also encouragement from their counterparts at FDJ–SUEZ.
The FDJ–SUEZ women’s team shared a message of support through a video posted on FDJ UNITED’s social media, showcasing the strong bond between both squads united under the same colors—a great example of solidarity!
FDJ UNITED is creating moments of joy and connection with fans:
-
Fan Zone in Saint-Honorine-la-Chardonne (Stage 6): The hometown of climber Guillaume Martin will be renamed “Saint-Guillaume-la-Chardonne” and fully decorated in his honor.
-
A loooong surprise at the base of the Mûr de Bretagne (Stage 7): As the Tour passes through the region of Valentin Madouas, fans can already send their encouragement to the rider via the Brut website!
On the roads of both the men’s and women’s Tours, the FDJ caravan will once again be out in full force, connecting with the public. Featuring a float and electric vehicles, it will bring energy to the pre-race festivities, distributing goodies and warming up the crowd ahead of the riders.
In the Fan Zones at start cities, the Recyclisme workshop truck will offer free sessions to promote sustainable mobility, along with bike check-ups and repair operations.
Photo credits: © Séverine MIGNOT
