Biodiversity
Making a positive contribution to biodiversity preservation
The sustainable management of natural living resources and the conservation of biodiversity are essential to ensure the long-term viability of ecosystems on which both human life and economic activity depend. We recognize the need to adopt sustainable practices in managing natural resources and to actively contribute to ecosystem restoration, by aligning our actions with the Kunming-Montreal Global Biodiversity Framework and the French National Biodiversity Strategy.
Our ambitions for Biodiversity
We have set ourselves the ambition of taking action for nature and biodiversity through the following core commitments:
- Mitigate the impacts of our sourcing and sites on nature by 2030, by applying the impact mitigation hierarchy across our entire value chain.
- Contribute to the targets of the French National Biodiversity Strategy, particularly those aimed at economic actors.
- Be an exemplary and influential economic player across our value chain, engaging both our ecosystem and the general public.
- Continue adopting a science-based approach to better understand and manage biodiversity and ecosystem-related issues.
Biodiversity
Key figures
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100 % of our gaming materials are printed on responsibly sourced FSC®-certified paper
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€800 000 in direct and indirect financing for biodiversity offset projects
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145 ha of forest preserved and/or restored in France since 2019 thanks to our support for conservation projects
Biodiversity
Our main levers for action
As part of the development of our Biodiversity Policy, we conducted in 2024 an impact analysis based on the main drivers of biodiversity loss (land-use change, resource overexploitation, pollution, invasive species, and climate change) across our entire value chain.
This analysis also assessed how these drivers contribute to biodiversity loss, in accordance with the principles defined by the IPBES (Intergovernmental Science-Policy Platform on Biodiversity and Ecosystem Services).
This analysis enabled us to assess the resilience of our business model and to identify significant physical and transition risks associated with the sourcing of materials of natural origin.
Based on the findings of this work, we structured an action plan around five strategic levers, aligned with the “Avoid; Reduce; Restore; Regenerate; Transform” approach.
This progressive framework serves to guide our decision-making at every stage of our interaction with ecosystems.
| Avoid | Reduce | Restore | Regenerate | Transform |
| Limiting pressures on biodiversity by integrating this issue from the early stages of our projects and in our strategic choices (risk mapping, product LCA). | Reducing impacts on ecosystems throughout our value chain by cutting resource consumption and continuously improving practices. | Supporting ecological restoration projects in areas impacted by our activities, in partnership with recognized stakeholders such as OFB or FSC France®. | Promoting ecosystem resilience and biodiversity regeneration in sensitive natural environments, in collaboration with partners such as WWF France. | Mobilizing our entire ecosystem (employees, clients, partners) to accelerate the transition through awareness, engagement, and cooperation initiatives. |
Focus
“FSC Biodiversity Ecosystem Services” projects funded by FDJ UNITED
Since 2019, we have been committed to preserving forest biodiversity in France. Each year, we fund « Verified Impact » projects that both protect forests and their ecosystem services, while generating economic benefits for forest owners.
FDJ UNITED sponsors several funds for biodiversity restoration
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ONF – “Agir pour la forêt” Fund (Take Action for the Forest)
In the wake of the devastating summer wildfires in France, FDJ UNITED donated €200,000 to the ONF (French National Forestry Office) fund to support the national effort to restore damaged ecosystems.
Allocation of funds :- 80 for rebuilding public forests in the Gironde region.
- 20 % fot forests in Britanny, the Loire Valley, and Poitou-Charentes.
In 2024, two projects were financed:
- Ecological restoration through the removal of Northern red oak in the Mardelles de Prémery Regional Nature Reserve (Nièvre – Department 58).
- “Island of the Future” project in the Mouscardès State Forest (Landes – Department 40), focused on promoting climate-resilient forestry.
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WWF – Nature Impact
FDJ UNITED sponsors the Nature Impact fund launched by WWF France, the first fund to be based on the Payments for Ecosystem Services (PSE) framework, and which serves the double purpose of protecting biodiversity and capturing carbon emissions.
The initiative’s main target is the conservation and restoration of biodiversity, the first ambitious target being the conservation of around 15,000 hectares of the most threatened forests. Protecting these hectares of land will contribute to a slowdown in climate change and have a positive impact on the climate through capturing and storing 400,000 tonnes of carbon dioxide over 30 years.
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The French Biodiversity Agency (OFB)
In 2023, we supported the restoration and management of two emblematic protected sites, among the 150 managed by the French Office for Biodiversity (OFB).
The objective was to promote the return of forest wildlife species in Eastern France and to support marine biodiversity protection in Corsica, one of the organization’s major priorities.This sponsorship was renewed in 2024, with the funding of three new projects:
- Ecological restoration of a canal feeding the ponds of the Domaine du Paraclet (Natura 2000 site), aimed at preserving wetland areas.
- Monitoring migratory birds in the Gulf of Morbihan National Hunting and Wildlife Reserve.
- A forest restoration and endangered species preservation project in Martinique.
We are also the creator of the “Mission Nature” game offer. Since its launch in 2023, this initiative has raised over 14 million euros, helping to finance 43 biodiversity restoration projects in mainland France and the French overseas territories, including 21 new projects selected in 2025.
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French National Museum of Natural History
We support the “Tour de France of Biodiversity”, led by the French National Museum of Natural History.
This awareness-raising program includes 24 stages across France, designed to showcase French biodiversity. It combines educational activities, exhibitions, and expert-led events to engage the public and highlight the richness of ecosystems and the importance of protecting them.
Climate
Reducing our carbon footprint across the entire value chain
Climate change represents a major global challenge, requiring urgent and ambitious action to limit greenhouse gas emissions. International commitments, such as the Paris Agreement, call for capping global warming at 1.5°C in order to mitigate the associated environmental and social impacts.
Resources
Ensuring sustainable use of resources
The intensive exploitation of natural resources, whether raw materials, packaging, or water, is a major driver of pressure on ecosystems. In response to rising global demand and resource scarcity, a transformation of production and consumption models is necessary.