Strategy
PLAY FORWARD 2028
OUR AMBITION
Assert our leadership in Europe as a unique sustainable lottery, gaming and betting operator

Financial targets and sustainability commitments
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+5 % revenue growth target, with a gradual acceleration until 2028
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>26 % recurring EBITDA margin in 2028
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>80 % yearly recurring EBITDA to free cash-flow conversion
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75 % of adjusted net income : minimum dividend payout, with a Y-O-Y increase
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⬇ Continue to reduce the share of revenue from high-risk players
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5 % of 2030 reported net income: social and environmental contribution commitment
Four Business Units
Fully committed to achieving our ambition
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French lottery and retail sports betting
Continue to drive the sustainable and profitable growth of our player base, on both distribution channels, coupled with an omnichannel approach.
- A compound annual organic growth rate in “low to mid single digits”
- Increase in digital penetration to around 20% of lottery revenue
- Transformation of the network and distribution model
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Online betting and gaming
Expand our presence in all our markets, with rapid revenue growth and faster margin growth.
- Market share gains in Europe, with compound annual revenue growth in “high single digits”
- Enhanced operational efficiency and double-digit EBITDA growth
- A unique proprietary platform, with a gradual rollout to all our brands and markets
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International lottery
Establish ourselves as a multi-jurisdiction lottery leader.
- Ability to successfully run lotteries outside of France
- Group-wide synergies
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Payment and Services
Build a truly unique and scalable asset.
- Payment services for end customers (Nirio)
- Merchant services for retailers in France (Nirio Business)