Strategy

PLAY FORWARD 2028

OUR AMBITION

Assert our leadership in Europe as a unique sustainable lottery, gaming and betting operator

Financial targets and sustainability commitments

  • +5 % revenue growth target, with a gradual acceleration until 2028

  • >26 % recurring EBITDA margin in 2028

  • >80 % yearly recurring EBITDA to free cash-flow conversion

  • 75 % of adjusted net income : minimum dividend payout, with a Y-O-Y increase

  • Continue to reduce the share of revenue from high-risk players

  • 5 % of 2030 reported net income: social and environmental contribution commitment

Four Business Units

Fully committed to achieving our ambition

  • French lottery and retail sports betting

    Continue to drive the sustainable and profitable growth of our player base, on both distribution channels, coupled with an omnichannel approach.

    • A compound annual organic growth rate in “low to mid single digits”
    • Increase in digital penetration to around 20% of lottery revenue
    • Transformation of the network and distribution model
  • Online betting and gaming

    Expand our presence in all our markets, with rapid revenue growth and faster margin growth.

    • Market share gains in Europe, with compound annual revenue growth in “high single digits”
    • Enhanced operational efficiency and double-digit EBITDA growth
    • A unique proprietary platform, with a gradual rollout to all our brands and markets
  • International lottery

    Establish ourselves as a multi-jurisdiction lottery leader.

    • Ability to successfully run lotteries outside of France
    • Group-wide synergies
  • Payment and Services

    Build a truly unique and scalable asset.

    • Payment services for end customers (Nirio)
    • Merchant services for retailers in France (Nirio Business)
Politique qualité SMI

Quality

FDJ UNITED’s quality policy

Our Management System quality policy is aligned with the Group’s strategic purposeIt is a reference framework for the processes to best serve our customers and stakeholders.